.NEARLY ONE BILLION folks are actually directing their votes in India's general political election. It is actually the most significant democratic exercise in past-- and also might likewise be the most costly. Spending is assumed to reach out to 1.35 trn rupees ($ 16bn), according to the Facility for Media Researches (CMS), an Indian charitable. That will be greater than double the quantity spent in the previous political election in 2019 as well as also go over the money sprayed in United States's presidential vote-casting in 2020. Why do Indian political celebrations invest such large amounts?